Women's lingerie e-commerce
+R$ 1.5 million
in revenue in 6 months.
- Programmatic Intelligence
- Behavioral Retargeting
Challenge
Grow revenue without relying on discounts, building qualified demand at the top to feed conversion on the brand's own website.
What we did
01
Programmatic at the top to create qualified demand, connected to behavioral retargeting at the bottom.
How the top fed the bottom
- +5.5 millionimpressions · 89% viewability
- +3,900orders
The width of the bars shows the order of the stages, not the scale of the numbers.
Result
+R$ 1.5 million
in revenue in 6 months.
89%
viewability at the top of the funnel, against a market average of around 55%.
+3,900
orders.
1.26%
average conversion rate.
+5.5 million
impressions.
Method note
Duration. 6 months of operation.
Client anonymized for confidentiality.